our process
Information Gathering
The first step in designing a successful web site is to gather information. Many things need to be taken into consideration when we design the look and feel of your site, so we first ask a lot of questions to help us understand your business and your needs in a web site.
Certain things to consider are:
Purpose
What is the purpose of the site? Do you want to provide information, promote
a service, sell a product?
Goals
What do you hope to accomplish by building this web site?
Two of the more common goals are either to make money
or share information.
Target Audience
Is there a specific group of people that will help you reach your goals? It is helpful to
picture the ìidealî person you want to visit your web site. Consider their age, sex or
interests - this will later help us determine the best design style for your site.
Content
What kind of information will the target audience be looking for on your site?
Are they looking for specific information, a particular product or service, online
ordering?
Planning
Using the information gathered from phase one, we put together a plan for your web site. Here we develop a site map - a list of all main topic areas of the site, as well as sub-topics (if applicable). This gives us a guide as to what content will be on the site, and is essential to developing a consistent, easy to understand navigational system. This is also the point where we decide what technologies should be implemented - interactive forms, eCommerce, flash, etc.
Design
Drawing from the information gathered up to this point, we determine the look and feel of the site. Target audience is one of the key factors taken into consideration here. A site aimed at teenagers, for example, will look much different than one meant for a financial institution. We also incorporate elements such as the company logo or colors to help strengthen the identity of your company on the web site. (.....)
Development
This is where the web site itself is created. We take
all of the individual graphic elements from the
prototype and use them to create the actual,
functional site. We also take your content and
distribute it throughout the site, in the appropriate
areas.
Elements such as javascript rollovers, interactive
forms, or ecommerce are implemented and made
functional during this phase, as well. This entire time,
you will continue to be able to view your site in the
Client Studio, and suggest any additional changes or
corrections you would like to have done.
Testing and Delivery
At this point, we attend to the final details and test your
web site. We test things such as the complete
functionality of forms or other scripts, we test for last
minute compatibility issues (viewing differences
between different web browsers), ensuring that the site
is optimized to be viewed properly in the most recent
browser versions.
Once we receive your final approval, it is time to deliver
the site. We use an FTP (File Transfer Protocol)
program to upload the files to your server. Here we
quickly test again to make sure that all files have been
uploaded correctly, and that the site continues to be
fully functional. This marks the official launch of your
site, as it is now viewable to the public.
Maintenance
At this point, we attend to the final details and test your
web site. We test things such as the complete
functionality of forms or other scripts, we test for last
minute compatibility issues (viewing differences
between different web browsers), ensuring that the site
is optimized to be viewed properly in the most recent
browser versions.
Once we receive your final approval, it is time to deliver
the site. We use an FTP (File Transfer Protocol)
program to upload the files to your server. Here we
quickly test again to make sure that all files have been
uploaded correctly, and that the site continues to be
fully functional. This marks the official launch of your
site, as it is now viewable to the public.
Our Partners
our PDF
concept, design & development